Smart Email Subject Lines

Branding, Email Marketing, Marketing

Email subject lines are a critical component of any email message. They are the first thing that your recipients see and can determine whether they will open and read your email or not. In this article, we will discuss best practices for creating strong email subject...

Designing Your Own Site is a Terrible Idea

Branding, Business, Design, Search Engine Optimization (SEO)

In today’s digital age, having a website is essential for any business. However, designing your own business website may not be the best idea. Here’s why: Lack of Professionalism A business website represents your brand and image. If it is poorly designed,...

How to Create Engaging Animated Videos for Your Website

Branding, Design

Animated videos have become increasingly popular on websites as a way to engage visitors and convey complex ideas in an easily understandable format. Here’s why animated videos are so effective on websites, and how they can benefit your business. Captivating...

Smart Marketing Metrics to Achieve Marketing Goals

Branding, eCommerce, Marketing, Search Engine Optimization (SEO), SERPs, Social Media

Google Analytics and Agency Analytics are two examples of software that gives you a solid view of your marketing situation using metrics. Metrics are measurements that help you track the performance of your online marketing campaign. They provide valuable insights...

CRM Review: HubSpot Versus Salesforce

Branding, Design, Marketing

HubSpot and Salesforce are two of the most used customer relationship management (CRM) software solutions on the market. While both platforms offer a range of features and benefits, there are several key advantages of using HubSpot over Salesforce that businesses...

The Evolution of Photoshop

Branding, Design

Adobe Photoshop is an industry-leading image editing software that has been around for over 30 years. It has evolved significantly since its inception in 1988, with new features and updates being added regularly. In this article, we will explore the evolution of Adobe...